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Welcome to SEO Auckland Chap, a digital marketing consultancy that provides search engine optimisation services for businesses located in Northcote on Auckland’s North Shore.
We aim to help companies grow their business online, both organically in the search engines (that's SEO) and using paid advertising services (SEM or PPC).
There are various SEO services or paid advertising available that an SEO consultant in Northcote can provide for local businesses in Northcote, which will help them improve their leads. For more information about the level of digital marketing required, please visit our services page by looking at the above menu.
We shall examine the suburb of Northcote and how it continues from our summary of Narrow Neck.
Where is Northcote and More Information About This Suburb
Northcote is home to the University of Auckland Technology Campus and is located at the southern end of the central part of the north shore peninsular with State Highway 1 to the east. There is a central commercial area where national supermarkets are located and several restaurants and a shopping mall.
The suburb is a mixture of both residential and commercial premises including companies that operate in the following industries: electricians, rest homes, massage therapists, retirement complexes, software companies, storm maintenance companies, car dealerships and several restaurants.
These businesses can benefit from utilising search engine optimisation and PPC marketing in Northcote.
If you live in Northcote or have a business there and want to know more about SEO consulting services and find out how it can increase the level of leads your company receives, then reach out to us.
Search Engine Marketing Results From Other Campaigns
Here are just a few samples of rankings achieved for other clients in the UK, Italy and New Zealand. These clients consistently receive free traffic from Google month after month. We can certainly repeat this for your business in Northcote.
Organic Rank Tracking
This client approached us in the UK with the aim of ranking for a particular set of competitive keywords that were competing with hundreds of other companies in the same industry.
After changing the on-page structure Google moved the website down to position 83 for a period. We advised the client not to panic, Google will eventually adjust once we change the internal linking structure and the external links pointing to the page.
The phrase climbed to page 1 after 8 months and hit the #1 spot after 14 months of SEO.
The client now has multiple related phrases ranking on page 1 effectively doubling their traffic year on year and have now had to hire more sales staff.
Local Maps Rankings
This screenshot is from the 'Insights' section within Google My Business for a client in Auckland. This client was receiving ZERO calls from their Google Maps listing, they now receive over 50 calls a month because of their #1 ranking position!
Dominate the map positions, take over existing local competitors.
This client is now expanding staffing levels to cope with the demand.
In addition to obtaining map listings, we also run this client's Google Ads and Organic SEO.
Would you like an additional 50+ calls from people all looking for your services?
#1 Rankings For Italian Client
This law firm approached us from Italy wanting to reach #1 in Google.com for their primary keyword phrase.
Having had little success with previous SEO companies and a rather 'weak' attempt at doing SEO on their own, they reached out to us and we examined everything.
Ultimately, this needed to be approached from the ground up and rebuild the website with a faster theme, faster hosting, optimised images and re-align all the content and URLs to suit the niche.
Our perseverance paid off and within 7 months, the client ranked #1 for their keyword phrase and has since been enjoying over 20 leads a month for this particular niche.
Testimonials From Clients
Common SEO Questions & Answers
SEO is short for Search Engine Optimisation, it is the practice of increasing the quantity and quality of targeted traffic to a website from the organic search engine results (SERPs for short).
An SEO consultant will aim to bring targeted traffic to a business website that is relative to the business. For instance, if you happen to run a plumbing company then, you would want people looking for a plumbing company landing on your website. These are the people that will be contacting your plumbing business for your services.
SEOs are able to obtain targeted organic traffic for businesses, thereby increasing the number of suitable leads for their clients.
Search engines are highly sophisticated algorithms designed to give their users search results of what product or service they are looking for, or the answer to their question.
When you type a query or question into a search engine, the search engine has to find the best possible answer, or solution to your question. It does this by looking through its vast directory (an index of billions of web pages) and return back the most suitable response based on numerous factors.
The factors it considers are known to SEO consultants, but generally, they return pages based on what the website page is about and how many votes of confidence (links from other websites) that the website page has received.
It will then rank the top 10 positions and place them on the home screen that you've just looked to, whether it be Google, Bing, Yahoo or Duck Duck Go.
All of this is done within a second of your question. Now imagine this is was a library and you had the exact answer to your question that quickly - you cannot and that's what makes the search engines and SEO so effective.
At SAC, we provide a full range of search engine optimisation services with a focus on content optimisation, link outreach and technical improvements. As a leading SEO company in Auckland and with contacts throughout the SEO industry globally your business will be examined and look into by decades worth of experience.
We use ethical methods to drive long term SEO results for our clients that will have a positive impact upon your business.
We do not place a limit on targeted keyword phrases for our clients.
Simply, we encourage your website to grow in size over time and in doing so will make suggestions to your in-house teams on how to expand the website with vital topical relevant content.
As your business grows we need to ensure that topical articles are added to your website to create more authority in your niche. This effort will increase the number of keyword phrases that the search engines will then send to your business over time.
The best answer here is 'it depends!
It depends on the stage of the website, is it brand new and has it just been built, it is 10 years and now an 'authority in Google'?
How many pages does it have when compared to the current leaders in Google for that niche? 'Plumbers in the North Shore' is a different niche to 'Plumbers in Auckland City'
How many links are pointing to your website when compared to your competitors? A brand new website will have no links, while one that is 10 years old might have a few dozen that have accrued naturally.
What type of links are pointing to your website compared to your competitors. Several techniques a few years ago meant hundreds of 'spammy links' were built and ranked websites. But they have no value and consequently, the recipients of those types of links have seen their websites drop off the SERPs and devalued by Google.
SEO is a long-term marketing strategy and should be part of your business overall marketing approach when combined with Google Ads they can become very powerful.
Overall, we're seeing brand new websites take anywhere between 6-12 months to be considered suitable to place on page 1 and rank in the SERPs. While established aged websites generally will move to more favourable positions within the 5-9 month period....BUT it really depends on the overall state of the on-page and off-page links for a website.
In some cases, your business website might have been the victim of thousands of spammy links and it might have been penalised. The best option would be a new domain here.
As with the previous answer - it depends!
We don't set up standard packages for SEO, it's impossible given the number of variables involved.
Every client we take on board is of a bespoke nature, the content required to dominate their niche will be bespoke and the links that we build for that client will be bespoke.
We need to examine and prepare, plan and work out the costs involved for your website and the campaign. This cannot be done without several hours of research and taking into consideration your budget to achieve results in the niche you're in the number of keyword phrases you want to be found for.
You don't go to an architect and builder and say I want a house, without expecting to answer dozens of questions from either of them with regards to the specifications, designs, locations that you want.
The same can be said of SEO.
Before we can start any SEO project, we kindly request that you complete our Discovery Application form. We do not start on your project until this is completed.
Our work with our clients is of an ongoing nature, the longer you continue SEO the better the results you'll end up receiving from our services.
How We Can Help Your Business Grow Today Using SEO in Northcote?
If your business is located in Northcote on the North Shore or reading this while at home after a day in the office and would like to expand your business online from online traffic, give us a call or email.
Our initial conversation will aim to find out the following:
- Are compatible to work with each other and can maintain a solid relationship towards the primary goal of expanding your business,
- The level of understanding of SEO and online marketing within the business
- Your budget for marketing is reasonable to obtain those goals and start a campaign.
- Understand the level of competition in your niche,
- Understand the timeframe of SEO and the lifetime value of each customer.
- How PPC can bring results within days if used correctly.
- Understand that online marketing can only get leads; revenue is down to too many external factors.
- SEO Results CAN NEVER be guaranteed – we are not in control of Google or what your competitors are doing!
Contact us for general enquiries to prepare for any meeting; we request that you complete our Discovery Form.
To Your Success – SAC (SEO Auckland Chap)
The next suburb in the North Shore that we examine is SEO in North Harbour for residents and businesses.